The Wall Street Technology Association (WSTA®) is a membership-based educational & networking association for financial technology & business professionals.
Through virtual and hybrid events, the WSTA brings thought-leaders together to discuss various technologies and to share their experiences and spur innovative thinking. Semi-annual networking events foster a close-knit network of professionals.
Additionally, Members have access to educational resources including videos, articles, and white papers.
Technology vendors and service providers are an integral part of the WSTA and support the organization through the Affiliate program, event sponsorships, and promotional opportunities.
The WSTA’s audience is comprised of technology and business professionals from some of the nation’s leading financial services firms, including banks, brokerages, hedge funds, and insurance companies.
Here is a sampling of some of the topics WSTA Members are interested in learning about:
AI, Automation, Blockchain, Client Experience (DCX/CX), Cloud, Cybersecurity, Data Management, DevOps, Digital Transformation, Emerging Technologies, Wireless, Machine Learning, User Experience (UX)
Join the WSTA as an Affiliate for ongoing, targeted exposure to an extensive network of financial technology & business decision-makers. The membership runs for 12 months, and you can start at any time.
The Strategic Marketing Option
This plan provides multiple opportunities to connect and share ideas with WSTA Board and Committee Members as well as help shape future WSTA events.
Nominate 2 senior-level representatives for the WSTA Content Advisory Committee. Play an active role in shaping the WSTA’s event content by participating in discussions around the top technology and business issues affecting FinServ. This is a great opportunity to hear from industry leaders, share your expertise, and develop relationships with the WSTA Board and members.
Choose from the list of WSTA Board and Committee Members to Receive a 30-minute call. This is a great opportunity to connect and build a relationship with a senior level FSI decision maker. WSTA will help coordinate schedules and your team will develop the agenda and host the meeting.
This includes a Virtual Resource Room to host content and company information; pre-event promotion via the WSTA website, emails and social media sites; and the post-event lists including attendee contact information (excluding opt-outs).
Plus, receive $1,000 off Speaking and Panel Sponsorships at additional WSTA events.
The Introductory Awareness Program
This plan is great for companies who are looking to generate brand awareness and get to know WSTA Members.
“WSTA provides an opportunity to interact with like-minded professionals who are passionate about solving problems of financial advisors & clients.
Active involvement with the WSTA Content Review Committee provides a platform to learn and share the latest developments that directly affects the financial services industry.”
WSTA’s virtual & hyrbid events offer a unique forum to showcase your company and share your experience and expertise on a particular topic. Two types of thought leadership opportunities are available: Panel Sponsorship and Speaking Sponsorship. Branding & Awareness Sponsorships are also available.
Panel Discussions are led by a moderator from an analyst firm and consist of up to 6 panelists, a mix of financial end users and technology vendors.
Your selected panelist will get to participate in a pre-call with the moderator and other panelists to develop the questions and direction for the discussion. This provides a chance to hear what challenges and opportunities the FinServ industry is facing prior to the actual discussion.
Seminar Speaking Sponsorships provide your company with an opportunity to deliver a 15-minute thought leadership presentation and receive 5 minutes of Q&A with the Event MC.
This is a great time to share a compelling story or financial services case study. You can also choose to meet with a member of the WSTA Seminar Content Review Committee who will provide direction and help ensure your presentation is tailored to the FinServ industry.
Event Topics chosen by FinServ Technology Leaders
Pre & Post Event Promotion
Custom Landing Page for sharing relevant assets
No Speaker? No problem! Branding & Awareness sponsorships include a tremendous amount of exposure to decision makers, plus tickets to attend, the Attendee List, and more. Two unique sponsorships are available to accommodate different goals and budgets.
No matter what sponsorship you choose, WSTA works with you from start to finish to ensure your investment is maximized.
Sponsorship benefits start as soon as your contract is received and continue even after the event is over. Your company will receive promotion on the WSTA website, social media sites, email invitations and on the Event Platform. You will also receive a guest invitation that you can share with your financial services clients and prospects.
Receive all Panel Benefits, plus:
15 minute thought leadership presentation + 5 minutes of Q&A with Event Moderator
Option to schedule a call with a member of the Seminar Content Review Committee to ensure your presentation is being developed for maximum impact
30-day Asset promotion on the WSTA website and included in one monthly Newsletter
15-second commercial or static slide to be displayed during the Livestream
Post-event promotion of 5-minute Q&A Replay video
Plus, receive all benefits listed under ‘Panel Sponsorship’
All Sponsors will receive the following:
These sponsorships also include a tremendous amount of brand exposure before, during & after the event, plus tickets to attend, the Attendee List, and more. Two sponsorships are available to accommodate different goals and budgets.
Just looking to attend? Get an event ticket and more!
“The WSTA is in a unique position to bring together the talent of Wall Street technologists and business leaders with leading edge Industry partners. This partnership helps drive innovation and advance the mission of WSTA member firms.”
Promotion of 5 minute Q&A post-event
All Sponsors will receive the following:
✅ Participate Virtually or In-Person. Some benefits require on-site personnel.
(Virtual Speaker requires small upcharge.)
✅ Special invitation for your FinServ clients/prospects
✅ Host additional assets on a custom landing page on the event site
(Virtual Resource Room)
✅ Digital Promotions before, during & after the event
(Press Release, Email & Social Media)
✅ List of Attendees, No Shows & Virtual Resource Room visitors
✅ Logo included on Event Signage
(Virtual & In-Person)
✅ Submit & Receive results for 1 Polling Question
Promotion of 5 minute Q&A post-event
These sponsorships also include a tremendous amount of brand exposure before, during & after the event, plus an onsite tabletop, tickets to attend, and the Attendee List. Choose the Livestream option for branding throughout the event, or the WiFi option to choose the WiFi password for the event.
Tabletop from recent event
There will be a 5% price increase on Hybrid Event Sponsorships for 2023 events
“The WSTA connects technology practitioners to the marketplace in several mutually-beneficial ways.
The seminars and panels benefit engineers and technology management as well as the affiliate companies. The marketplace context and the connections made help everyone make better decisions and therefore better deliveries for their clients.”
The WSTA makes it easier to get your message in front of the right individuals. For maximum exposure and the best opportunities to achieve the results you’re looking for, create a campaign that reaches Members on multiple platforms.
The WSTA is not responsible for the performance of advertising campaigns, nor can it guarentee engagement.